Oct 22, 2020  
Spring 2019 Catalog 
Spring 2019 Catalog [ARCHIVED CATALOG]

GA 140 - Publishing IV Web Basics

Credit Hours: 3

Introduction to the basics of HTML coding as well as the basics of constructing an identity package with a repeating logo in both linear and web formats will be covered. The creation of basic web pages using HTML, linear forms design, a written resume, identity package components and a personal portfolio as part of the identity package for inclusion in a portfolio will be the course objective.

Course Outcomes
Upon completion of this course, the student will be able to:

  • identify the basics and background of the www; identify the basics of HTML as a coding technique for construction of web pages and the basic do's and don'ts of good web design;
  • identify basic codes, software and equipment necessary to construct a document in HTML format on the internet;
  • construct a basic home page using a range of HTML codes from formatting, to color, to links, etc. for the web and a personal home page that includes advanced coding techniques that tie in with an identity package;
  • understand basics of good logo design and the application to varied sizes within identity package components;
  • identify "forms design" as the umbrella concept for creating a range of industry identity products including: the five basic functions of forms a planning check list for constructing effective and clear forms;
  • identify and provide background for various components that make up an identity package for an individual or corporation: letterheads, business cards, envelopes, memo forms, purchase orders, shipping labels, invoices, compliment and packing slips, inventory sheets, employee record forms, cost/sales reports, expense vouchers, policy statements, news releases, personal portfolio, resume, etc.;
  • construct specific components for an identity package in linear format using either QuarkXPress, InDesign or another suitable page assembly program;
  • identify and use proper paper stock for specific id package components: writing/text, cover, NCR papers, etc.;
  • calculate the most efficient multiple imposition for producing smaller items on a larger sheet size;
  • select and correctly input data for using the step and repeat function for multiple imposition; and
  • identify the basic components of book construction and construct several book page components for inclusion in a personal portfolio in binder format that is part of the identity package.

Prerequisites: GA 121; GA 125 or GA 131
S (S)