AT 235 - Typography

Credit Hours: 3

This is an introductory course focusing on language made visible through the organization of letterforms and type. Students acquire foundational knowledge of typographical history, traditions, and anatomy. Students create projects demonstrating traditional, interpretive, and expressive techniques/systems through studio assignments using page layout software supported by extensive sketchbook development.

Fulfills SUNY General Education – The Arts.

Course Outcomes
On completion of this course, the student will be able to:

differentiate the characteristics of typographical time periods and traditions;
analyze type anatomy, type styles, and type as an expressive medium; including understanding measurement, terms, vocabulary, characteristics, and meaning;
build on a working knowledge of page layout software;
demonstrate an understanding of typographic hierarchy, the interrelationship/interaction between type and space, and the use of grid systems through the completion of projects developed by hand and completed using page layout software;
research and write a paper on an important historical, contemporary, or technological aspect of typography;
develop effective presentation techniques for critique and portfolio; and
critique work individually and as part of a group.

F/S (C, N, S)