Feb 20, 2024  
Spring 2020 Catalog 
    
Spring 2020 Catalog [ARCHIVED CATALOG]

BU 142 - Business Communication


Credit Hours: 3

This course focuses on the improvement of oral, nonverbal, and written communication. Emphasis will be given to communicating effectively, presenting a professional image, developing strong verbal communication skills, and writing effective business documents (e-mail messages, letters, memos, and reports). This course also includes instruction on interviewing techniques and resumé preparation.

Course Outcomes
At the completion of this course, the student should be able to:
 

  • understand and describe the communication process and its impact on the office environment;
  • apply the rules of grammar, punctuation, style, and proofreading to write effective business correspondence (i.e. letters, memos, reports, and messages);
  • correspond effectively using a variety of business and technical mediums;
  • prepare effective employment communications such as resumés, letters of application, and letters of reference. Develop effective interviewing skills;
  • understand the importance of reading, listening, and speaking effectively in professional situations;
  • demonstrate an ability to deliver an effective oral presentation to a group using appropriate techniques to obtain and maintain the listeners’ attention and convey messages clearly;
  • critically examine situations to determine the most effective response; and
  • accurately convey messages and determine appropriate follow-up of communications delivered through various mediums.


F/S (C, N, S)