Communication and Media Arts-Communication Arts, A.S.

Degree: Associate in Science
HEGIS Code: 5008
Curriculum Code: 0501
Campus Location: South
Liberal Arts Division

Pre-Admission Recommendations: HS or HSE (High School Equivalency) Diploma
Career Opportunities/Further Education: Transfer to Bachelor’s Degree Program

Program Description
Program Competencies
SUNY Transfer Path Requirement
Curriculum

Program Description

The Communication and Media Arts-Communication Arts curriculum is designed to prepare students for employment and/or transfer opportunities in the fields of broadcasting, business, education, the arts, and other mass media related activities such as journalism, advertising, public relations, and film/video production.

The program consists of a selection of core communication and media courses that introduce students to the expansive range of disciplines within the communication field. Advance media courses allow for a more professional focus. The core communication courses are complimented by a wide array of electives that allow students to emphasize a particular area of their academic pursuits. The curriculum sequence is intended to educate students in the fundamentals of communication while remaining flexible enough for students to personalize their studies.

Communication and Media Arts-Communication Arts consists of 61 credit hours distributed over a four-semester sequence, beginning with introductory courses followed by professional courses and advanced electives. Subsequent studies would follow at either public or private four-year institutions and, in particular, those with whom SUNY Erie has initiated articulation agreements.

Program Competencies

Upon graduation with an Associate in Science degree in Communication and Media Arts-Communication Arts, the graduate will obtain competencies as outlined by the college’s Liberal Arts Division.

develop an understanding of the nature of communication;
develop the ability to speak with superior vocal qualities;
understand the structure of media related industry;
demonstrate the ability to operate audio and video equipment;
readiness for entry level employment in the field of broadcasting;
develop the ability to write for electronic media;
understand the process of creating images effectively;
understand and analyze motion picture film;
produce creative audio and video projects; and
understand the significance of communication interpersonally, organizationally and culturally.

SUNY Transfer Path Requirement

Students matriculating in this program are required to fulfill the SUNY Transfer Path Requirement that most closely aligns with the program. Speak to your adviser for details.

Curriculum

Total Degree Credits: 61

First Year, Fall Semester

CA 120 - Introduction to Rhetoric Credit Hours: 3
CA 140 - Introduction to Mass Media Credit Hours: 3
EN 110 - College Composition Credit Hours: 3 Note 1
MT __ - Mathematics Credit Hours: 3 Note 2
SUNY General Education Requirement - Social Science Credit Hours: 3 Note 3

First Year, Spring Semester

CA 121 - Communication Theory Credit Hours: 3
CA 210 - The Language of Vision and Sound Credit Hours: 3
CA 220 - Introduction to Broadcasting Credit Hours: 3
EN 111 - Composition and Interpretation of Literature Credit Hours: 3
SUNY General Education Requirement - Natural Science Credit Hours: 3 Note 3

Second Year, Fall Semester

CA 205 - Interpersonal Communication Credit Hours: 3
EN 114 - Public Speaking Credit Hours: 3 or
EN 214 - Public Speaking II: Debate and Occupational Speaking Credit Hours: 3
TE 222 - Television Production Credit Hours: 4
Film Analysis Elective Credit Hours: 3 *
SUNY General Education Requirement - History or Foreign Language Credit Hours: 3-4 Note 3

Second Year, Spring Semester

CA 221 - Writing for Media Credit Hours: 3
CA 240 - Principles of Public Relations and Advertising Credit Hours: 3
Image Making Elective Credit Hours: 3 **
Open Elective Credit Hours: 3
Open Elective Credit Hours: 3

*Students must select at least one of the following courses to fulfill the Film Analysis Elective:

EN 280 - Literature and Film Credit Hours: 3
EN 285 - Introduction to Film Credit Hours: 3
EN 286 - Contemporary Cinema Credit Hours: 3

**Students must select at least one of the following courses to fulfill the Image Making Elective:

CA 250 - Video Field Production Credit Hours: 3
CA 295 - Video Postproduction Credit Hours: 3
CA 299 - Communication Arts Internship Credit Hours: 3 (permission of Department Chairperson required)
AT 200 - Art Drawing I Credit Hours: 3
AT 210 - Painting I Credit Hours: 3
AT 220 - Photography I Credit Hours: 3
AT 222 - Digital Photography Credit Hours: 3
AT 260 - Digital Art and Design Credit Hours: 3

Note:

General Education Requirements and Course Listings

Student placement in an appropriate English course depends upon academic advisement and the results of a reading and writing placement test. Remedial English courses cannot be used for degree credit.
MT 112, MT 116 or higher. The elective must be taken from the current list of approved General Education mathematics courses. Student placement in an appropriate mathematics course depends upon academic advisement and the results of a mathematics pretest. Remedial mathematics courses cannot be used for degree credit.
SUNY General Education Electives must be taken from the current list of approved courses in the categories of Social Science, Natural Science, and either American History, Western Civilization, Other World Civilizations, or Foreign Language.